by Rafael Echavaria | May 12, 2026 | Sales targets
Here’s a number that should keep every sales leader up at night: 73 percent of sales reps miss their quotas. That’s not a rounding error. That’s nearly three out of every four reps falling short of the targets your organization set for them. And...
by Rafael Echavaria | May 12, 2026 | Sales targets
Here’s a number that should keep every sales leader up at night: as of Q4 2024, the average quota attainment across sales organizations sat at just 43%. That means more than half of your reps are missing their targets, and the problem isn’t getting better....
by Rafael Echavaria | May 1, 2026 | Sales targets
Every sales rep knows the feeling: a new quarter begins, a number lands in your inbox, and the clock starts ticking. But here’s the uncomfortable truth about that number. According to research from Spotio, a third of teams report that fewer than 70% of their...
by Rafael Echavaria | Apr 29, 2026 | sales goals, Sales targets
Only 47% average attainment. That’s the number staring back at sales leaders right now, with a mere 28% of reps hitting their full annual number. Despite record investments in sales technology, enablement programs, and hiring top talent, more than half of every...
by Rafael Echavaria | Apr 27, 2026 | Sales targets
According to Flowlu’s recent sales statistics, only 16% of sales representatives met their quotas in 2024. That’s not a typo. It’s a staggering drop from 28% the previous year, and it signals something far more alarming than a bad quarter. It signals...
by Patrick McCarthy | Jun 3, 2020 | sales goals, Sales targets
Often, companies will have informal targets that they want from their salesforce, or may even not give their employees specific goals to reach when they’re pitching products to the wider public. However, this can leave your company vulnerable to falling below its...
