No matter the industry, the sales team is one of the hardest working teams within any business. Ask any salesperson what motivates them, and the answer will typically be “money”. Nobody gets into a sales role to achieve a basic salary and commission plays a huge role in ‘the win’.

Sales roles are demanding, and at times can be demotivating. Frequent rejection, the frustration of being passed from pillar to post as you navigate companies to find your buyer, having a customer on the hook and losing them at the 11thhour. It isn’t hard to understand how many sales reps can find themselves in a slump. Here are just a few tips on how you can improve the general morale of your sales team, and as a result, see a spike in employee performance. 

1. Training

Employee training is important, especially for salespeople. Regardless of their previous background in sales, if an employee does not intimately know what they are selling they are handicapped in the process. Invest in your employees, and ensure they are as knowledgeable as they can be about the products or services being offered and the differentiating factors of the company behind them. 

2. Bonus/commission

A bonus and commission are often the key motivators for people within a sales role, as these are often a big contribution toward the monthly pay an employee will receive. Investing in a sales commission software will take the difficulty out of commission, it will automatically show each individual employee what commission they are earning, as well as show the efforts of the team as a whole. Having a system with real-time updates shows employees exactly where they are at any given time and where their peers are, which is ideal for target setting. 

3. Friendly competition

Within a sales environment, a competitive atmosphere is essential to bring out the best in your sales team. By encouraging friendly competition, whether it be with work targets or a sports sweepstakes, this will encourage the right atmosphere needed to drive up those sales numbers. By being able to track their performance and their commission targets, employees will be able to reflect more easily on what is and isn’t working for them within sales.

4. A happy workplace

Finally, making sure your employees are happy within the workplace and feel as though they are valued and appreciated will do wonders for morale, improve retention levels as well as performance.

In most cases, companies use sales commissions and quotas to motivate their sales reps. Essentially, you hit a particular target, and the company pays you an agreed sum of money. This type of motivator is extrinsic and it is a successful lever but intrinsic, non-financial motivators are important too and getting these working together is the real key to infusing energy into your sales reps, increase productivity and get the very most from your sales team.

A strong sense of purpose

Some sales reps are motivated by a strong sense of purpose. They believe in the products and services they are selling and the benefits that they deliver to their customers. They are personally invested and delighted by the satisfaction their customers get from their products and services. Reps who are driven by a strong sense of purpose should be brought into the client feedback loop to champion their clients and provide insight into product and service development. 

Accountability and ownership

When people are involved in setting their own goals, they are more invested and more likely to achieve them. As much as the company will always have its overarching goals for the sales department, it is essential to allow individual reps to create sales goals that are SMART and map out their own plan to achieve success. Having personal targets that are aligned with the company’s goals helps to improve motivation and attainment. 

Autonomy

Whilst management at varying levels is required in most organizations, ‘micromanagement’ is often one of the reasons given when people chose to leave a position. Innovative, fast-moving business are recognizing the importance of self-management – working our clear goals with employees and giving them autonomy to deliver. Giving your sales reps some control over their own time manage, their daily schedules and the tools and techniques they use, without the need for a lot of bureaucracy may enable them to sore. 

The rapport between sales reps and managers

Managers and sales reps should work together to define best ways of work in term of communication, how they intend to handle supervision and feedback. For some reps, having a quick meeting with their manager every day is quite motivating while others find the weekly sit-down more helpful. It’s important to find out what works best for your team and personalizing the approach for each member in order to get the best out of them.

At Commissionly we offer a cloud-based sales commission and sales compensation management web app to help you motivate your sales team by using a commission-based payment structure. With a well-structured commission coupled with non-cash incentives, you can be sure that your sales team will deliver impeccable results.

Creating sales goals isn’t always an easy process, and anyone who thinks it is is probably doing something wrong. Although businesses do their best, sometimes their targets just don’t match up with reality. To avoid these common mistakes here are some tips on creating sales goals:-

Not consulting stakeholders

A big mistake is giving the job of creating sales goals to one person and expecting them to complete it in isolation without consulting with other stakeholders. It’s important to find out how the needs of customers will impact your sales in the coming months, while also maintaining an awareness of the competition and the way their plans and marketing could impact you. Sales goal setting is a team effort, so make sure you have everyone pitch in.

Looking backwards instead of forwards

Although the sales history of your company can shed valuable insight into future trends, it’s important to be focussed on forecasting rather than reporting on what’s already happened. When it comes to sales goals, they need to be firmly grounded in where you’re going, not where you’ve already been.

Not giving employees an incentive to work harder

Your sales staff thrive on the commission you give them, the promise of earning more driving them to do a better job and earn more money for your business. However, by promising all your staff an increase in salary every year regardless of your financial situation, they may lose some of that enthusiasm. This could skew your sales targets, as your top performers may not perform quite as well. Make sure you reassess any commission or pay increases each time you set new goals and base them upon the current financial climate.

No room for flexibility

You might think that setting a goal and sticking to it is a good thing, but extreme rigidity actually limits you. You need to make sure your goals remain achievable and adapt as you realise which targets you’ll be able to meet and which you won’t. There’s no sense striving for a goal just because you set it at the beginning of the year if there are other areas that could benefit more from your time and energy.

Commissionly gives your salesforce real-time updates on performance, serving to motivate and challenge the whole team to achieve. We also provide insights and intelligence to your financial managers and leadership teams, helping you to forecast and strategically plan for the future. We work with SMBs and larger businesses around the world to help them to work smarter and achieve more.

To book your free demo or start a complimentary 14-day trial of our sales commission software simply contact our team anytime.

It’s a fact of life that a happy workforce is a more efficient workforce, and one thing that can affect morale in a sales environment is inaccurate data leading to not getting paid the correct commission. 

With a sales commission dashboard feature, your sales reps will be able to track their commission in real time.

While all business managers will look at targets and goals in relation to the quantity and quality of sales, the majority of sales reps will be focused on their individual pay packet. That may sound like bad business, but if you have a clear commission structure you don’t need to have your reps overly care about your business as the pay will be more than enough to motivate them.

This is where good commission tracking software can come into its own. It can be all well and good having a well-organised commission structure in place, with the benefits which can come from that. Though if the data is inaccurate and reps aren’t paid what they feel is correct, all the good work implementing that commission structure in the first place is for nothing. Having the statistics monitored for you in real time and with accurate data will help you improve morale.

It is another fact that all businesses run on data, none more so than in a sales environment, thus if you have more accurate data it will improve your business. Commissionly offers this while also helping create your sales goals. It will then keep track of where you are in relation to those sales targets while at the same time improving morale, with reps knowing they are going to get paid for the work they do.

The reps will be able to see where they are and will be able to look at what they need to do to push that little further if they are short of where they would like their commission to be. Accurate data at your and your reps’ fingertips in the dashboard will help them push for more sales and hence help your business.