by Rafael Echavaria | May 14, 2026 | sales goals
In Q4 2024, average global quota attainment stood at 43%. This shows consistent underperformance across software as a service (SaaS) sales teams. More than half of your sales organization is missing their number. The instinct is to point fingers at rep performance....
by Rafael Echavaria | May 14, 2026 | Sales Pipeline
Here’s a number worth pinning to your dashboard: organizations that systematically track 20 essential sales metrics can boost quota attainment by 28%, according to research from Forecastio. That’s not a marginal improvement. That’s the difference...
by Rafael Echavaria | May 14, 2026 | sales commissions
How much should a sales manager actually earn? According to the Bureau of Labor Statistics, the median annual wage for sales managers was $138,060 in May 2024. That figure only tells part of the story. When you factor in bonuses, commission overrides, and performance...
by Rafael Echavaria | May 13, 2026 | Sales targets
When 43% quota attainment is the industry average, something is fundamentally broken. And yet, most sales organizations still treat quota adjustments like a taboo topic, something whispered about in hallway conversations but rarely written into a real strategy. That...
by Rafael Echavaria | May 13, 2026 | sales goals, Sales targets
Here’s a number that should concern every sales leader: as of the fourth quarter of 2024, the average quota attainment across the industry sat at just 43.14 percent. That means more than half of your sales team is missing their number every single quarter. The...
