5 ways to incentivise and boost your sales team’s morale

Sue SundstromSales ManagementLeave a Comment

As a sales leader, you always have to find new ways to keep your sales team motivated using incentives and encouragement to boost their morale. Here are five ways to do just that :

Sales commissions

Traditionally, sales commissions have always been effective motivators. Set up a generous sales commission scheme that does not create competition amongst your team members but instead rewards personal efforts as well as the group’s collective achievements.

Nowadays, commissions and sales tracking are made easy by efficient sales commission software, so you don’t have to do any of the tedious math yourself. 

Personalised recognition and rewards

Commissions are usually cash rewards, and often the sales reps feel like they are only being paid rather than being rewarded. Sales commissions alone are not enough to make the team feel appreciated.

Including personalised non-cash rewards as additional compensation go a long way in recognising your team’s efforts. It does not have to be much – coupons, gift cards, tech gadgets, and recreational outings are some examples to give you an idea of cash-less rewards that might interest your staff. The more personalised the reward, the more deserving and special it feels. 

Staff training

Some sales reps may be unsure of themselves, so educate your staff on their value and teach them new ideas on how to increase productivity.

You can prepare training sessions locally for your team or organise the attendance of remote or online seminar events. This adds value to your employees and encourages them to improve on their weaknesses. 

Set sales goals

Break down your annual sales goals and hold every rep accountable to smaller daily, weekly or monthly goals. Some reps may not realise their potential unless they have their sights on a target, and may be selling themselves short by lacking clear objectives.

However, don’t discourage your sales reps with very high sales goals or underestimate their performance with very low ones either; create sales goals that are fair and achievable. 

Exciting team building activities

A sales team is made up of individuals with unique talents, skills and capabilities; you need to bring them together as a unit to work as a team.

Conduct team-building exercises to encourage collaboration and communication among your sales reps. Don’t go for the cliché ‘tell us about yourself’ sit around, these need to be fun and exciting. Go out on a wilderness retreat, try out physical games, trivia, board game tournaments and the like.

The exercise should not elicit embarrassment or personal invasion; instead, focus on bridging gaps between team members by bringing out their collective strengths. 

Get in touch with us and find out more about incentivising your sales team using our sales commission software designed for small and medium-sized businesses.

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