How to set sales goals that work for you and your team

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In any sales-driven business, setting goals and targets is key to driving increased revenue. Without a defined target to aim for, staff can lack the motivation to do any more than the minimum possible: which is bad news for your business, and your bank balance. 

In order to keep profits coming in, and to get the most from your staff, setting sales targets is essential. Thanks to the sales goals software built into the Commissionly app, you can quickly and easily assign goals to team members and their managers.

Create sales goals that work

Motivating sales staff to put in extra effort requires a thorough understanding of your current commission model. This includes current earnings  and sales of your sales team members, and the level of revenue needed to turn a profit per salesperson. Once you know how much your team is delivering, and your targets for company growth , you can start setting targets and goals which address the difference between the two figures and deliver the results through sales team compensation.

Always be realistic about your targets for your team. Goals that are set too high can actually reduce motivation. Staff need to feel that their targets are achievable. Be clear about the potential rewards for meeting or exceeding those targets, too. In addition to their regular commission, consider offering a bonus or treat for the best performers over a set week, month or quarter.

Using software for goal setting

With Commissionly, staff are already motivated by seeing their commission stack up in real time. You can also track their performance to ensure they are meeting their quota. However, you can go beyond this with all kinds of sales tools – such as leader boards to add a competitive element to the team setting.

Using the Commissionly app, you can set goals for staff, and amend them whenever required. You can follow a team member’s progress towards a target and automate the process of collecting sales and commission data for a faster, smoother experience. Plus, you can identify staff that are struggling to reach their targets and offer extra support – and you can create bigger, bolder challenges for your best performers, too!

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